Sharp Spike in Tech Savvy Shoppers Expected on Black Friday

By Admin, February 21, 2014

Sharp Spike in Tech Savvy Shoppers Expected on Black Friday

SocialVibe, a digital ad tech company, shows that 70 percent of tech-savvy consumers plan to shop on Black Friday – the Friday after Thanksgiving – which is a steep increase over 52 percent of respondents who reported they shopped on Black Friday in 2010.

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