Let’s Get Down to Social Business

February 3, 2014

Let’s dive into the burgeoning world of Social Business. This new generation of technologies is rising up to meet a growing demand for connectivity and transforming all aspects of business. Amid the chaos, new markets and leaders will emerge. Journalists will embrace them, and PR pros will manage the process. Let’s dive into the ballooning […]

Pinterest: A Game Changer?

Pinterest: A Game Changer?

August 3, 2013

Is Pinterest the next social commerce game changer? Source

Buddy Media Acquires Social Commerce Platform Spinback

Buddy Media Acquires Social Commerce Platform Spinback

July 13, 2013

Facebook management platform Buddy Media has acquired Spinback, a social commerce and analytics platform that launched in October 2010. Spinback has more than 20 clients, and its EasyShare social plugin allows consumers to easily share products and purchases via Facebook, Twitter and email. Source

Shopping Technology Fears and How We Got Over Them

Shopping Technology Fears and How We Got Over Them

April 8, 2013

Reveals the initial fears we all had with emerging technology like the credit card, online shopping, and online banking. Our tech fears are now shifting over to Social Commerce as more Facebook stores appear. Source

How Brands Can Take Advantage of the Next Evolution Commerce

How Brands Can Take Advantage of the Next Evolution Commerce

November 14, 2012

Social commerce is here to stay and you either join the train and sell your products to social consumers or stay outside and loose money. Social Commerce is a hot trend and it promises to get bigger in the coming years as more people spend lots of time on social platforms. Major brands like Coca […]

Social Commerce Psychology

Social Commerce Psychology

September 29, 2012

This infographic explains the six universal learning methods that have been seen in shoppers and are now being seen in social commerce. Whether you’re shopping in a brick and mortar store or online, the same social rules and subconscious needs apply. Source

Timeline of Social Commerce

Timeline of Social Commerce

July 31, 2012

Social Commerce has been one of the hottest terms in social over the past year. Mark Zuckerberg commented, “If I had to guess, social commerce is the next area to really blow up.” As corporations worldwide try to wrap their hands around social commerce, we here at Useful Social Media with the assistance of Infographic […]

The Facebook Timeline of Social Commerce

The Facebook Timeline of Social Commerce

May 23, 2012

Remember when Facebook was just a place to swap university lecture notes and photos from a night out on the town? Over the eight years since its launch the social network has transitioned from just a photo and messaging platform to a fully-fledged marketplace for stores and brands looking to interact with customers. Source