Attack of the In-App Ad

June 29, 2014

In-app advertising aims to capitalize on the rapid growth of app downloads worldwide. And although it’s generally disliked among smartphone users, it’s also proving to be a bit more effective than other mobile ads. This infographic shows the rise of marketing potential for in-app ads. Source


In-App Advertising Size and Location Matters

May 5, 2014

This infographic is about looking at how brands and developers can best monetise their mobile apps. This approach leads to higher revenue for brands and app developers. Source