User Centered Design

July 7, 2014

Good design is more than meets the eye. The visual part of a design – the look and feel – is only the tip of the iceberg. Beneath the surface lies the foundation of a successful design: a user centred design process. It is a development cycle which takes into consideration what users really need […]

The journey of the iceberg

The journey of the iceberg

August 1, 2012

A project to supply water to regions with drought. A iceberg can supply a great city during a year. Source


China’s Microblogging Iceberg

June 14, 2012

Social media has become an effective medium for influencing our ideas and views and has drastically changed the rules of an effective Brand Marketing campaign. Due to the growing importance of e-commerce and online activities, reaching customers through digital means has become an essential part of marketing plans globally. Chinese Internet users are active and […]