June 8, 2013
Television’s use of on-air prompts to drive new interactive experiences on Twitter has been taking place on TV for a while now. This usage allows shows to convey additional meaning and context and richer engaging actions.
June 2, 2013
If you’re a large company, chances are that your social media use will need to be planned down to the smallest detail. Not doing so leads to events like the McDonald’s hashtag hijacking, which will damage your public image. Source
April 24, 2013
This infographic provides information for the tweets during the EG-8 Summit. It provides information for how many people were tweeting about it and the most popular of the tweeters amongst the attendees. Source
November 2, 2012
We’ve found that the idea of asking and answering questions based on Lazyweb references or hashtags in Tweets has not scaled very well with Twitter usage. Source