On-Air / Online Best Practices - Twitter

On-Air / Online Best Practices – Twitter

June 8, 2013

Television’s use of on-air prompts to drive new interactive experiences on Twitter has been taking place on TV for a while now. This usage allows shows to convey additional meaning and context and richer engaging actions.

Tale of Hashtag Hijacking

Tale of Hashtag Hijacking

June 2, 2013

If you’re a large company, chances are that your social media use will need to be planned down to the smallest detail. Not doing so leads to events like the McDonald’s hashtag hijacking, which will damage your public image. Source

The EG-8 Buzz Breakdown

The EG-8 Buzz Breakdown

April 24, 2013

This infographic provides information for the tweets during the EG-8 Summit. It provides information for how many people were tweeting about it and the most popular of the tweeters amongst the attendees. Source

A Trip Through Twitter

A Trip Through Twitter’s Lazy Web

November 2, 2012

We’ve found that the idea of asking and answering questions based on Lazyweb references or hashtags in Tweets has not scaled very well with Twitter usage. Source

The Twitter Life of #Crowdsouring