Who Are Social Gamers?

Who Are Social Gamers?

July 29, 2012

Since 2010, social gaming has been expanding the gaming market and broadening the impact of gamification on business. And with sites like Zynga attracting 148 million unique gamers monthly, the trend is only growing. Here, we take a look at exactly who these social gamers are. Source

The Economics of Halo

The Economics of Halo

July 23, 2012

If you think a halo is only something that floats above an angel?s head, you?re officially out of the loop when it comes to the world of video games. That?s because the video game Halo is a true phenomenon, spawning everything from novels and movies to top-selling soundtrack albums. And with the release this year […]