The Conversation Prism

The Conversation Prism

October 23, 2013

In 2008, Brian Solis and JESS3 partnered to launch The Conversation Prism, a graphic which maps out the social media landscape. As social media continues to grow and evolve, platforms appear, disappear, acquire each other, get renamed, and thus the Conversation Prism changes with it. This third version of the Conversation Prism reflects the changes […]

campaigns-versus-conversations

Campaigns versus Conversations

February 5, 2013

Traditional marketing has been demarcated by periods known as campaigns. Software, however, can change campaigns to conversations. Conversations are beautifully amorphous and adaptable with fundamentally different dynamics. By understanding the possibilities of the digital world, the elements of campaign thinking can become good conversation. Source

6 Ways Social Media Helps Your Presentation Resonate

6 Ways Social Media Helps Your Presentation Resonate

July 4, 2012

Social media has forced presentations to become an interactive conversation. Presenters who embrace audience participation are connecting their audiences to their ideas in a more meaningful way. Using social media as a connection tool goes beyond just looking at the twitter feed to assess if you were boring or not. Source

Dinner Topics That Are Doomed to End in Arguments

Dinner Topics That Are Doomed to End in Arguments

May 26, 2012

With more than 70,000 respondents, The Great Male/Female Surveys have revealed that men and women have very different perceptions on just about everything. As experts in their respective areas, AskMen and Cosmopolitan.com set out to discover just where the gender divide falls. Whether it’s marriage, sexting or even the size of his “package”, there are […]