A Fair Valentine?

A Fair Valentine?

June 13, 2012

Who grows the cocoa for processing into chocolate? Are they given a fair portion of the total sale price? This infographic examines Fair Trade chocolates, and their benefit to the world. Looking for a Fair Trade Valentine? Source

Candy CRM: Beyond the Customerâ??s Tast...

Candy CRM: Beyond the Customerâ??s Tast…

May 14, 2012

Candy companies have long been masters of customer relationship management. Here are awesome aspects of candy, besides the taste, that fulfill the three phases of CRM: Acquire, Enhance, and Retain. Source