Content Marketing

July 8, 2014

Content marketing has become a critical component of B2B marketing, but can you identify the most popular types of content, why they are used, and which content is working best? Check out this infographic to get the scoop on what’s hot and what’s not in content marketing. Source


The B2B Marketing Guide

June 5, 2014

More businesses are trying to embrace online marketing, the trend is here but it seems most of them are still hesitant, I guess we still need to see some significant financial results coming out of social media strategies in order to convince small businesses that such an investment can pay off. Search engine optimization is […]

Social Media Tactics in B2B Marketing

Social Media Tactics in B2B Marketing

July 3, 2013

In October, we set out on a mission to learn more about how B2B marketers were using social media channels to interact with prospects and generate leads. Our survey findings revealed that ? of marketers are not measuring the results their social media marketing campaigns – a rather surprising statistic that captured the attention of […]