The Viability of Social Networking Sites Customer Relationship Management Tool

By Admin, May 30, 2013


With the increasing importance of SNSs to our world, influencing revolutions and worldwide trends, I found it important to investigate how SNSs could be utilized in Kenya by organizations and other interested parties in marketing their products, making sales and in handling customer service. The infographic is extracted from a research report based on research by the same title conducted between December 2010 and January 2011. Download the report here (


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