The Brandsphere

By Admin, December 29, 2012

brandsphere

In discussions about new media, you will often hear the division of media opportunities as Paid, Owned, and Earned media (P.O.E.M.). Social networks and channels present brands with a broad array of media opportunities to engage customers and those who influence them.

Source

What do you think?

Leave a Reply

Your email address will not be published. Required fields are marked *