Sizing Up Google vs Baidu in China

By Admin, December 28, 2012


Baidu is streets ahead of Google in search, controlling 83.6 percent of all searches in China against Google’s 11.1 percent. However, when you look at search in terms of revenue, the picture isn’t so shabby. Google accounts for 18 percent of the estimated $866 million (5.5 billion yuan) industry-wide annual revenue. That means that the US firm is making more than $155 million from search alone in China.


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