Understanding Marketing Automation

By Admin, June 22, 2014

Understanding Marketing Automation

Marketing automation is the use of technology and software to help move prospects and leads through your sales funnel. As part of a whole inbound marketing philosophy, you can use marketing automation to help take the leads you’re generating from blogging, social media, and other sources, and make them more sales-ready. To learn more about how marketing automation works as well as its history and use cases, check out the new infographic “Understanding Marketing Automation.”


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